{"id":30325,"date":"2026-06-12T05:00:00","date_gmt":"2026-06-12T05:00:00","guid":{"rendered":"https:\/\/icapleather.eu\/?p=30325"},"modified":"2026-09-15T15:15:20","modified_gmt":"2026-09-15T15:15:20","slug":"newax-718-synthetic-wax-for-pull-up-thermo-reactive-and-crazy-horse-effects","status":"publish","type":"post","link":"https:\/\/icapleather.eu\/en\/newax-718-synthetic-wax-for-pull-up-thermo-reactive-and-crazy-horse-effects\/","title":{"rendered":"NEWAX 718 \u2013 Synthetic wax for pull-up, thermo-reactive, and Crazy Horse effects"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>NEWAX 718<\/strong> is a leather finishing aid based on synthetic waxes in an aqueous emulsion, developed to give leather a rich, natural appearance, which is particularly valued in products with a worn and authentic look.<\/p>\n\n<p class=\"wp-block-paragraph\">Made from a carefully selected blend of appropriately emulsified synthetic waxes, NEWAX 718 is primarily used in the production of <strong>pull-up<\/strong>, <strong>heat-sensitive<\/strong>, and <strong>Crazy Horse<\/strong> leather goods, where the natural variation in tone and the depth of the effect are key distinguishing features of the finished product.<\/p>\n\n<p class=\"wp-block-paragraph\">One of the product\u2019s most interesting features is its ability to produce a particularly pronounced and attractive pull-up effect after <strong>ironing or sandblast finishing at high temperatures (around 130\u00b0C)<\/strong>. In fact, heat promotes the migration and distribution of the waxes within the finishing film, creating lightening and darkening effects that enhance the leather\u2019s natural character. <\/p>\n\n<p class=\"wp-block-paragraph\">NEWAX 718 can be used as a base wax for creating items with a vintage, oiled, or waxed finish, helping to produce surfaces rich in depth, texture, and character. The result is leather with an authentic look that evolves over time and enhances the characteristics of the substrate. Newax 718 is ZDHC-registered  <\/p>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Key Features<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2022 Intense and natural pull-up effect<br\/>\u2022 Ideal for Crazy Horse items<br\/>\u2022 Well-defined heat-reactive effect<br\/>\u2022 Excellent response to ironing and satin finishing<br\/>\u2022 Rich, deep, and authentic appearance<br\/>\u2022 Can be used as a base wax for special finishes<br\/>\u2022 Dry residue<strong>:<\/strong> approx. 24%<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718-1024x1024.png\" alt=\"newax 718\" class=\"wp-image-30312\" style=\"border-top-left-radius:17px;border-top-right-radius:17px;border-bottom-left-radius:17px;border-bottom-right-radius:17px;width:319px;height:auto\" srcset=\"https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718-1024x1024.png 1024w, https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718-300x300.png 300w, https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718-150x150.png 150w, https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718-768x768.png 768w, https:\/\/icapleather.eu\/wp-content\/uploads\/2026\/06\/newax-718.png 1254w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n<p class=\"wp-block-paragraph\">NEWAX 718 is the ideal solution for those who want to create products with a striking visual impact, combining naturalness, depth, and character.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>ICAP Leather Chem \u2013 The authentic character of leather comes to life.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blend of synthetic waxes in emulsion form<\/p>\n","protected":false},"author":3,"featured_media":30324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"NEWAX 718: Rich Pull-Up Wax Finish for Leather","_seopress_titles_desc":"Blend of synthetic waxes in emulsion 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